Super Bowl XLVII
New Orleans is one of a kind, from the front line to magazine row. The flavor of its music and the spice of its food made the Super Bowl experience there like none other. When our team approached the designs for this style guide we wanted it to be as unique as the experiences available in the city. Through sultry colors and sleek wrought iron design elements, we captured the energy of the city while keeping it premium. These style guide elements then came to life in all things Super Bowl in and around the city.