NFL Play 60

NFL Play60, the league’s preeminent corporate social responsibility initiative, is designed to get kids active and healthy by playing at least 60 minutes a day. My team effectively promoted NFL Play60’s highest-profile events of the year: the Thanksgiving weekend games and the Super Bowl Super Kid Contest. As part of the Super Kid Contest, an active kid can win the chance to run out onto the field at the start of the Super Bowl.

Scott Faries //