Responsibilities: Designed logotype, collaborated and created primary mark with an outside illustrator.
Responsibilities: Collaborated and created primary mark and logotype with a small team of three designers and an outside illustrator.
- Led design team in the development of primary mark, helmet design, logotype and updated color system.
- Collaborated with Nike on uniform design.
- Led presentation with owner and senior leadership.
Pepsi Halftime Show Logo
- Directed and developed Pepsi halftime logo design for five consecutive years.
- Presented design annually to senior leadership for final approval.
Super Bowl Logos
Responsibilities: Led, designed and developed Super Bowl logo for five consecutive years (Super Bowl 46-50).